you're reading...
Opinion, Social media

A mysterious silence

Today, I noticed something odd.  Marshmallow fluffA fluff piece, with no clear intention or point, that was created to show support.  Normally fluff pieces aren’t my style anyway, especially when they don’t deign to answer the 5 Ws of journalism (as a reminder, those are Who, What, Where, Why, and When), but this one really vexes me for at least one more reason than a lack of any substance: When was the rest of our community going to start talking about this situation?

We have an very visible social media professional disgraced or at least caught out in an error.  We have an employer who was willing to pay a rather mind staggering salary to someone that they haven’t checked out thoroughly.  From one aspect, it doesn’t really matter if Ms. Miller did or did not lie.  It doesn’t matter if she did or did not officially graduate from college.  It doesn’t matter that an employer didn’t think it necessary to scrutinize a candidate for such a high level position.

What does matter is that we have a professional field that hasn’t touched this topic with a ten foot pole, aside from one of the fluffiest fluff pieces I’ve ever seen. At 5:14 PM on 12/12/12, there were 113 shares of this article, if you combined all the ways to share it.social sharesOther sources (my search results) show even less sharing.

Wow, for social media professionals, we sure aren’t using social to talk about this, are we?  Is it out of respect for a fallen comrade?  Should it be?  Is it stunned silence?  For an industry that is supposed to be cutting edge and filled with quick thinkers, one would hope not. Yes, it’s not the best situation.  Yes, Ms. Miller, you have our sympathy. Probably, as long as this really all was an accident or an oversight (yes, I said it).

Where are the analytical blog posts, discussion on the myriad ways this could have been handled, what we should take away from this situation, or what it means to us as social media professionals?  Where are the nauseating rehash posts?

Where are any posts?

Either Ms. Miller lied or she didn’t. Either the University of Michigan needs to seriously look at their verification standards or they don’t.  Do I really care either way?  No. Did she do her job well while she had it?  That’s not something I have an opinion on, as I haven’t really analyzed the work of her department in any detail. However, I think that’s really all that can be judged by us and I don’t even see any of that.

So what do you think?

  • Does this matter?
  • Is there a good reason for the silence?
  • Do you care?
  • Is there a lesson we should all learn, besides make sure your resume is correct before submitting it anywhere?
  • Regardless of how the story broke (which was pretty weaselly) should social media professionals be silent?
  • Do you need a college degree of any type to be a social media professional?
  • Does her [possible] lie taint the work that she did for her employer or our profession?

What are your thoughts*?


Update: I cannot tell a lie, seeing this on LinkedIn on 2/7/2013, over a month since this occurred, caused me to tilt my head.

LinkedIn popup

*No, not about if she lied or not. We’re not in court and it’s none of our business.


About C Hipke

I do some stuff in the digital world, as well as in the physical world. I could happily talk your ears off on, well, just about anything. I'm an awesome, headache-inducing person with not much humility who is driven to help make the world a better place (and no, I don't care if that sounds corny). My contributions to the world as we know it come in the form of communicating and nitpicking how other people communicate. Gimme a pet and a book and you probably won't hear from me for a while, unless "[Pet], you should(n't) do that!" counts. I will take occasional breaks from reading to play video games and may also grudgingly do some adult things like earn money, shower, eat, and sleep. I may also watch a movie or t.v. show, especially if it's an adult cartoon show. You can follow me on twitter (@hipkec), drop me a line (hipke.ce@gmail.com), or tell me what you're thinking right here because, honestly, I want to know!


No comments yet.

Share your thoughts

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: